25% increase in demo signups within 90 days
160% increase in organic traffic
SnapApp: Providing a roadmap for ongoing content strategy.
Our team performed an in-depth content audit that highlighted technical issues, keyword opportunities, and provided a data-driven roadmap for SnapApp’s ongoing content strategy.
Goals
- Find and fix technical site issues
- Identify content gaps and keyword opportunities
- Increase organic traffic and engagement
Approach
Thousands of pages were analyzed across the SnapApp website and an actionable game plan was provided to improve technical, on-site and search performance. The audit was broken out into five key phases: data extraction, content analysis, research existing and new keywords, content mapping, and strategy execution.
Results
- 25% increase in demo signups within 90 days
- 160% increase in organic traffic
- #1 rankings for important top, middle and bottom funnel keywords
After 18 months of working with Virayo, we saw more than a 160% increase in organic traffic and reduced our blog bounce rate by over 30%.
Kirsten Lyons
Robbie and the team at Virayo were critical in scaling our organic traffic. After 18 months of working with Virayo, we saw more than a 160% increase in organic traffic and reduced our blog bounce rate by over 30%. Virayo was able to strategically help us rank for search terms that have a real impact on our bottom line.
